Industry Insights - Drivonic

AI and Leads - 4 Ways it can Help!

Written by Drivonic Insights Team | Dec 23, 2022 7:30:00 PM

Because of advances in artificial intelligence, the automotive industry is making rapid progress with its utilization in day-to-day tasks. AI not only improves car performance and the manufacturing process, but it also enhances dealer procedures by reducing the amount of time spent on them, ensuring that they prioritize the most promising leads, enhancing their ability to handle phone calls, and offering a more satisfying experience to customers, the future is pretty rad, right?

Recognition of Spoken Words

AI can tell who is managing the call based on their tone of voice, which eliminates the need for a manager to take the time to sit down and listen to each incoming and outgoing phone call in order to ascertain which member of staff is taking the call. It is helpful for training, coaching, and diving into the performance statistics of individual agents to be able to identify which agent handled a certain call. It might be challenging for a manager to find the time to determine who is accepting each call, particularly when the manager is in charge of managing many locations or larger dealerships. Artificial intelligence can do the task for you if it can understand the distinctive vocal melody of each member of the crew. Regardless of whether you have two "Brians," your agents sit by multiple phones with different extensions every day, or you have a large staff that is constantly changing and you struggle to distinguish their voices on your own, your calls will be correctly assigned.

Voice recognition has the advantage of providing extremely specific information and reporting on a per-agent basis, which may be used to pinpoint possibilities for improvement, top performers, and areas in which coaching can be applied. It is more important than ever before to have a comprehensive grasp of each phone conversation in order to train new team members how to be top performers when it comes to phone handling, especially given the enormous turnover that occurs in all industries.

Interpretation of Feelings

The tone of a customer's voice over the phone may be analyzed by AI to determine if they were happy or dissatisfied with the product or service. Are they angry or do they just seem frustrated? That call can be flagged by AI, and a specific individual or management can be notified. You will be able to receive the warning through email or text message, providing you with the opportunity to get in touch with the consumer and resolve their concerns. This might be of assistance in preventing unsatisfied customers and even nasty evaluations on the internet. This is also a fantastic opportunity to go back and listen to talks with irate customers and coach sales employees on how to handle certain customers more effectively.

Call Summaries and the Outcomes

Artificial intelligence (AI) is a fantastic tool for managers who are looking to regain some of their time. The task of listening to calls is an important one; nevertheless, there is just not enough time in the day to listen to each and every call that goes into or comes out of your dealership. It's possible that AI will be able to offer a synopsis of what took place over the phone as well as some insight on the outcome of each call. You have an immediate understanding of why the customer called, what vehicles were discussed, and whether or not an appointment was established. From that vantage point, you can make the most of every opportunity and ensure that each call is handled in the appropriate manner. You will also be able to easily go back and find callers who were looking for a particular vehicle or who intended to come in on a specific day thanks to this feature.

Warnings in the Event of Lost Opportunities

When it comes to true performance improvement and the implementation of long-term adjustments to improve call outcomes, missed opportunity notifications are an important factor to consider. It's possible that AI will serve as a safety net, preventing lost chances in sales and customer service. Callers who are unable to acquire the assistance they seek, who are sent to voicemail, or who hang up while on hold can be identified by AI, which will then direct their calls to a management representative or an employee of their choosing. You will then be presented with a list of significant opportunities that were missed due to inaction on the part of your people.

 

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